Tuesday, May 22nd, 2018 @ 1:00PM CDT

Ask any B2B marketer what keeps them up at night, and they’ll say it’s lead generation. They’re constantly thinking about which tactics and tools will enable them to drive significant audience engagement and generate ‘sales ready’ leads. Every marketer has (or should have) a lead generation plan, but why are some so much more effective than others?

Join us on Tuesday, March 22nd at 1 PM Central for our latest webinar – Top 5 Traits of Highly Successful Lead Generation Strategies. In 45 minutes or less, Jason Stegent, Founder & President at Elastic Solutions, will discuss what separates pipeline generating lead-gen strategies from those that simply aren’t getting the job done. Among other things, attendees will learn:

  • The importance of defining what a lead is and building a targeted list of prospects against that defined criteria.
  • Why it’s more important to educate than sell, and the best ways this can be done
  • How to put together lead-gen strategies that speak to your prospect’s needs and where they are in their buying journey
  • Why measuring performance is so critical for future lead-gen investments

We’ll end with a live Q&A session. If lead generation is constantly on your mind, and you’re looking for ways to generate more and better leads, this webinar is for you. We look forward to ‘seeing’ you there!

Date: On Demand

Time: On Demand

Featuring: Jason Stegent, President, Elastic Solutions

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**Please note that there is no dial-in option for attendees. The webcast audio will be heard through your computer's speakers. If the audio is still not loud enough for you, headphones are recommended**

SPEAKERS

Jason Stegent, President, Elastic Solutions

Jason Stegent is the Founder and President of Elastic Solutions, a provider of webinar-based marketing solutions and lead generation services that increase target audience engagement, drive more qualified leads and improve overall pipeline value. In this role, Stegent drives revenue generation, marketing, customer support, partner relationships and the creative vision for the Elastic Solutions suite of products and services - Elastic Events, Elastic Meetings and Elastic Marketing. He can be reached at jstegent@elasticroi.com