Now Available On-Demand!

As B2B sales and marketing teams prep for the New Year and brainstorm how they’re going to hit their revenue goals, one thing remains constant – lead generation will be top of mind. Without a fine-tuned lead generation engine, organizations will miss their targets and fall short. So what are the trends that lead generation pros should be aware of in 2020 that will help them drive pipeline?

Join us on Tuesday, January 21st at 1:00 PM Central for our next webinar – Lead Generation Megatrends for 2020. In 45 minutes or less, Jason Stegent, Founder and President of Elastic Solutions (and lead-gen addict), will review the most successful lead generation tactics of 2019 and explore the top trends that will generate quality leads, drive pipeline and close more business in 2020. Among other things, attendees will learn:

  • An easy way to put an Account-Based Marketing (ABM) plan in place. ABM adoption was at an all-time high in 2019 and will only continue to grow in 2020 with companies of all sizes adopting the tactic
  • The many different ways you can repurpose your content to increase audience engagement and generate better leads
  • How a strategic webinar strategy can help you not only generate leads, but close more business as well.
  • Why smart outbound calling, backed by data, needs to be a part of your plan. Think warm (not cold) calls. Yes folks, the phone still works
  • Why you need to stop messing around with Marketing Qualified Leads (MQLs) and only focus on Sales Qualified Leads (SQLs). MQLs are dead.

We’ll end with a fast-paced Q&A session. If you want to understand what worked last year, and get insight into the approaches that will generate high quality leads in 2020, this webinar is for you. We look forward to ‘seeing’ you there!

Date: On Demand

Time: On Demand

Featuring: Jason Stegent, Founder & President, Elastic Solutions

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**Please note that there is no dial-in option for attendees. The webcast audio will be heard through your computer's speakers. If the audio is still not loud enough for you, headphones are recommended**

SPEAKERS

Jason Stegent, Founder & President, Elastic Solutions

Jason Stegent is the Founder and President of Elastic Solutions, a provider of webinar-based marketing solutions and lead generation services that increase target audience engagement, generate more qualified leads and drive greater pipeline results. In this role, Stegent oversees revenue generation, marketing, customer support, partner relationships and the creative vision for the Elastic Solutions suite of products and services - Elastic Events, Elastic Meetings and Elastic Marketing. He can be reached at jstegent@elasticroi.com