Carin Forman, Global Partner Lead | Media, Entertainment, Games and Sports, AWS

Carin Forman is a seasoned Digital Transformation Executive and Media Management Leader with over 25 years of experience in the media and entertainment industry. After starting her career, Carin authored the business plan for Discovery Communications, Digital Asset Management (DAM), to centralize archival content, international assets; trailers, scripts and audio tracks for digital delivery. Carin helped accelerate time to market and eliminate physical materials and duplication of international tracks. These efforts lead to transformation and building robust metadata taxonomy to create search and discoverability to their MAM/DAM to distsribute content internationally. Carin joined HBO, serving as the Director of IT, Digital Media. Carin helped build a digital end to end with IT and Broadcast for unified workflows, metadata taxonomy and cloud-based transformation. With the focus on content distribution, Carin lead the migration to cloud for Marketing assets including photography, logos and trailers, writing  the RFP and implementing a cloud based Digital Asset Management, Collaboration system, supporting the initial launch of HBO MAX for HBO, Turner and WarnerBros. Carin currently serves as the Global Partner Lead for Media Supply Chain and Archive at Amazon Web Services (AWS). She is responsible for partner strategy and enablement to support telcom, media, entertainment gaming and sports customers with their Media Supply Chain and cloud initiatives.

Joe Addalia, Vice President, Broadcast Technology, Hearst Television

Joe Addalia is the Vice President, Broadcast Technology for Hearst Television, Inc. and in his roll he is responsible for new technology discovery and implementation surrounding television workflows including News Technology, Broadcast Operations Technology, Media Workflows and NextGenTV.

Joe joined Hearst with the purchase of WKCF (TV) in 2006 and is based in Orlando Florida. Joe’s responsibilities also include Broadcast related technology for Live Video Encoding, ATSC 3.0 Broadcaster Application and Multicasting.

Vendor-Partner relationships are also a large part of Joe’s oversight with the continuous goal of aligning key partner’s roadmaps from the likes of Adobe, Bitcentral, Harmonic Inc., Florical Systems, Imagine Communications and TVU with the HTV Technology Roadmap and Goals.

Before joining Hearst Television, Addalia was The Corporate Director of Engineering Technology for Emmis Communications and was responsible for researching and pinpointing technology for the company’s 16 Television and 25 Radio stations as well as overseeing the southeast stations and serving as Director of Engineering for WKCF (TV).

In addition, Joe was the design engineer behind the Emmis Centralcasting Model and was also responsible for the implementation of Centralcasting for the Emmis TV Stations. The facility was among the first in the industry to drive the On-Air operations through the use of metadata rather than user-intervention.

Previously Mr. Addalia held the position of Corporate Director of Engineering for Press Communications LLC, a Radio and Television Broadcasting Company based in Wall, New Jersey. During his 12 years with Press, he designed and constructed the studio and transmission facilities for WKCF (TV) Orlando, as well as the group’s Radio facilities located in New Jersey and Florida. Joe also had the honor of “signing on” WKCF in 1988 as Chief Engineer.

Prior to joining Press, Joe was the Chief Engineer for Newswatch 8 by Adelphia Communications in Ocean County New Jersey. Along with daily newscast production, the station also produced local college and high school sports, as many smaller stations do. Joe also supported Adelphia’s commercial insertion efforts.

Joe has been in Broadcast Engineering for over forty years and has hands on experience in all facets of the technical side of television, radio, digital, and cable. He has an associate in applied science degree in Television and is a SMPTE Manager for the Florida Section, SBE Certified Broadcast Engineer and a Member of SBE Chapter 42 in Central Florida.

In addition, Joe is a proud representative for Hearst Television on the NAB Television Technology Committee; ATSC Committee Meetings, Pearl Board of Directors and is the recipient of the Technology Leadership Award by Broadcasting & Cable in 2016.

Greg Richards, Head of Content Management, OR Media

Greg Richards oversees the management of all the audio-visual resources of OR Media, a leading independent production company.  With over 20 years’ experience of video asset management Greg has managed the transition from video tape libraries, to file based workflows, to the present-day cloud-based workflows.  Prior to joining OR Meda, he has managed the video archives of some of the world’s most recognisable brands and organisations including UEFA, The Football Association, British Petroleum and Reebok.